What’s happening at Clarify
Clarifying best practices, tool stacks, and strategies.
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How to run a sales call (in the early days)
The best sales calls don’t feel like sales calls at all — they’re discovery sessions. When you treat early conversations as continuous learning loops, you might not close deals right away, but you’ll uncover something far more valuable: direction.


When to hire sales (and how to do it)
The founder’s instinct is to hire sales too soon — but the real advantage comes from selling yourself until the motion is repeatable.


The mindset shifts needed for successful founder-led sales
Losing Carta early at my first startup taught me a painful but lasting lesson: sales isn’t optional for founders—it’s the fastest way to discover the truth about your market.


Clarify raises $22.5m and is now generally available
Read the note from our founders, Pat, Austin, and Ondrej to hear more about the funding, the vision for starting Clarify, and what's next.



The first sales hire: Why most founders get it wrong (and how to get it right)
Most founders hire their first salesperson too early and set them up for failure. Here's the 5-step framework to hire successfully and build a scalable sales engine.


The tale of the terrible, horrible, no good, very bad CRM
Explore the history of CRM from digital rolodexes to modern platforms. Learn why today's solutions struggle to meet user needs and what the future holds.

More news
- January roundup: New year, loads of new features

- How to run a sales call (in the early days)

- How to land your first 10 customers (the right ones)

- When to hire sales (and how to do it)

- The mindset shifts needed for successful founder-led sales

- New in Clarify: AI field generation, autofill, nudges, and more

- August roundup: More AI, APIs, emails, and tasks

- July roundup: Email sending, a new homepage, and more

- Why modern CRMs will be the core of your GTM engine

- Better, faster task management

- The RevTech maturity loop (and how to stay in it)

- June roundup: Self-serve, chat with meetings and citations

- These first 10 hires will make or break your startup

- Clarify raises $22.5m and is now generally available


- Autonomous GTM: The future of revenue

- Why CRMs must become autonomous (not just AI-Powered)



- Why every great RevOps team starts with a diagram

- The startup content strategy that doesn't rely on luck or virality

- May roundup: Desktop recording, field suggestions, and new reporting tools

- The new RevTech playbook: Treat your revenue team like a customer

- The first sales hire: Why most founders get it wrong (and how to get it right)

- Beyond LinkedIn: The myth of platform-specific B2B marketing



- Why your ideal customer profile should evolve with your startup

- April roundup: Tasks, search, aggregated rows, and more

- A founders guide to channel experimentation: How startups can test marketing channels effectively

- Taking a realistic approach to revtech and attribution

- Why flexibility — not perfection — wins in RevTech

- 🚀 March roundup: What’s new in Clarify

- Your sales reviews are broken (Here’s how to fix them) 🔧

- Your Spreadsheet CRM Is Mathematically Destined To Fail

- We built an online arcade using only AI: Here's why (and how)

- The False Split Between Product-Led And Sales-Led Growth

- Your CRM Should Work Like a Brain — Not a Spreadsheet

- February releases from Clarify 💙

- Why Building Faster Won't Save Your Startup

- How Technology is Reshaping GTM Strategy

- The Rise and Fall of Solution-First Thinking: Why Great Founders Obsess Over Problems, Not Products

- One Month Into 2025: What’s New in Clarify?

- The Startup Pipeline Playbook: Why Simple Wins in 2025

- Your Spreadsheet is Killing Your Startup: The Real Cost of Delaying CRM Adoption

- The Rise of the Technical Revenue Operator: How AI is Transforming Business Operations

- The CRM paradox: Why we're managing data instead of building relationships

- Happy Holidays from Clarify 🎄


- Introducing Clarify Deal Intelligence


- Deal intelligence, meeting recordings, and a flexible CRM


- The art of product roadmapping for early-stage SaaS founders

- Fall is here 🍂 along with some new Clarify updates!

- Finding PMF: Defining success as an early stage startup

- Scaling engineering with ChatGPT: How we built our Chrome extension


- The Clarify Manifesto: A new generation of CRM

