
Braze
About this integration
Trigger cross-channel campaigns from CRM events.
Additional information
Clarify's Braze integration enables sophisticated customer journey orchestration by triggering personalized campaigns across all channels whenever key CRM events occur, ensuring customers receive the right message at exactly the right moment in their lifecycle.
Use Cases:
• Launch onboarding Canvas journeys when deals close in Clarify
• Trigger win-back campaigns when customer health scores decline
• Send expansion messaging to accounts showing growth signals
• Activate re-engagement sequences for stalled prospects in pipeline
Braze's industry-leading customer engagement platform scales to billions of messages while Clarify provides the sales context that makes every campaign more relevant. This integration creates seamless handoffs between sales and marketing, ensuring customer communication is always timely, personalized, and driven by actual relationship status.